What we do:
Version1 is a software agency. We partner with founders, execs, and VCs.
We solve product, dev, data, and AI challenges.
If you want to build quickly or unblock a team, we can help.
What we do:
Version1 is a software agency and advisory.
We partner with founders, execs, and investors to build digital products, integrate AI, and solve engineering and data challenges.
Whether you need a strategic thought partner or hands-on execution, we help you move faster, de-risk key bets, and validate new ideas.
_Product + Strategy
Craft a defensible strategy with a clear roadmap that aligns to company goals.
Generate fresh ideas to solve your biggest user and team problems.
Validate ideas with rapid prototyping, testing, and design.
_Product + Strategy
Craft a defensible strategy with a clear roadmap that aligns to company goals.
Generate fresh ideas to solve your biggest user and team problems.
Validate ideas with rapid prototyping, testing, and design.
_Product + Strategy
Craft a defensible strategy with a clear roadmap that aligns to company goals.
Generate fresh ideas to solve your biggest user and team problems.
Validate ideas with rapid prototyping, testing, and design.
Product Strategy
Product Strategy
Roadmapping
Roadmapping
Growth
Growth
UX
UX
Market Research
Market Research
UXR
UXR
_Engineering
Architect a modern platform for rapid and scalable delivery.
Partner closely with product team to build, test, and iterate features.
Improve quality and velocity with smarter workflows powered by AI.
_Engineering
Architect a modern platform for rapid and scalable delivery.
Partner closely with product team to build, test, and iterate features.
Improve quality and velocity with smarter workflows powered by AI.
_Engineering
Architect a modern platform for rapid and scalable delivery.
Partner closely with product team to build, test, and iterate features.
Improve quality and velocity with smarter workflows powered by AI.
Tech Audit
Tech Audit
Acquisition Diligence
Acquisition Diligence
Platform Architecture
Platform Architecture
Cloud Infrastructure
Cloud Infrastructure
Product Development
Product Development
Team Enablement
Team Enablement
_AI + Data
Use more AI. Sift through the noise and integrate AI that uplevels your product.
Turn raw data into real-time analytics that power smarter decisions throughout your org.
Refine pipelines and messy datasets to ensure a robust foundation for ML.
_AI + Data
Use more AI. Sift through the noise and integrate AI that uplevels your product.
Turn raw data into real-time analytics that power smarter decisions throughout your org.
Refine pipelines and messy datasets to ensure a robust foundation for ML.
_AI + Data
Use more AI. Sift through the noise and integrate AI that uplevels your product.
Turn raw data into real-time analytics that power smarter decisions throughout your org.
Refine pipelines and messy datasets to ensure a robust foundation for ML.
AI Advisory
AI Advisory
AI/ML Integration
AI/ML Integration
Analytics / BI
Analytics / BI
Data Audit
Data Audit
Data Enrichment
Data Enrichment
ETL
ETL
Process:
1
Have a conversation
Tell us about your business, product, goals, challenges.
1
Conversation
Tell us about your business, product, goals, challenges.
1
Have a conversation
Tell us about your business, product, goals, challenges.
2
Get a proposal
If it seems like a fit, we'll send a proposal with estimates.
2
Get a proposal
If it seems like a fit, we'll send a proposal with estimates.
2
Get a proposal
If it seems like a fit, we'll send a proposal with estimates.
3
Start work
We work autonomously, or integrate with your team.
3
Start work
We work autonomously, or integrate with your team.
3
Start work
We work autonomously, or integrate with your team.
references available on request
Meet the team:

Daniel Hostetler
Dan has 15+ years of experience building and scaling software products. He led product at UnitedMasters, growing its platform to 2M+ musicians and securing funding from Google, a16z, and Apple. Previously, he held leadership roles at eXelate (acquired by Nielsen) and Beeswax (acquired by Comcast) and helped Fortune 500 companies launch analytics products at Accenture Digital.

Daniel Hostetler
Dan has 15+ years of experience building and scaling software products. He led product at UnitedMasters, growing its platform to 2M+ musicians and securing funding from Google, a16z, and Apple. Previously, he held leadership roles at eXelate (acquired by Nielsen) and Beeswax (acquired by Comcast) and helped Fortune 500 companies launch analytics products at Accenture Digital.

Daniel Hostetler
Dan has 15+ years of experience building and scaling software products. He led product at UnitedMasters, growing its platform to 2M+ musicians and securing funding from Google, a16z, and Apple. Previously, he held leadership roles at eXelate (acquired by Nielsen) and Beeswax (acquired by Comcast) and helped Fortune 500 companies launch analytics products at Accenture Digital.

Carl McEncroe
Carl has 14+ years of experience turning raw data into high-impact AI and analytics solutions. At YipitData, he led machine learning initiatives to enhance data capabilities and product development. Earlier in his career, he worked as a biomedical engineer alongside Dr. Robert Jarvik, inventor of the artificial heart, developing life-saving medical devices.

Carl McEncroe
Carl has 14+ years of experience turning raw data into high-impact AI and analytics solutions. At YipitData, he led machine learning initiatives to enhance data capabilities and product development. Earlier in his career, he worked as a biomedical engineer alongside Dr. Robert Jarvik, inventor of the artificial heart, developing life-saving medical devices.

Carl McEncroe
Carl has 14+ years of experience turning raw data into high-impact AI and analytics solutions. At YipitData, he led machine learning initiatives to enhance data capabilities and product development. Earlier in his career, he worked as a biomedical engineer alongside Dr. Robert Jarvik, inventor of the artificial heart, developing life-saving medical devices.

Alex Hostetler
Alex is a founder, operator, and product person with 12+ years in consumer and enterprise tech. He co-founded MOTTO alongside Grindr founder Joel Simkhai, where he was chief product officer. Before that, he spent six years in growth, launch, and operations at Uber, and building product for Uber Eats. His expertise spans product strategy, UX, go-to-market, and scaling marketplace products.

Alex Hostetler
Alex is a founder, operator, and product person with 12+ years in consumer and enterprise tech. He co-founded MOTTO alongside Grindr founder Joel Simkhai, where he was chief product officer. Before that, he spent six years in growth, launch, and operations at Uber, and building product for Uber Eats. His expertise spans product strategy, UX, go-to-market, and scaling marketplace products.

Alex Hostetler
Alex is a founder, operator, and product person with 12+ years in consumer and enterprise tech. He co-founded MOTTO alongside Grindr founder Joel Simkhai, where he was chief product officer. Before that, he spent six years in growth, launch, and operations at Uber, and building product for Uber Eats. His expertise spans product strategy, UX, go-to-market, and scaling marketplace products.